New Balance has a long history of creating iconic footwear for athletes and everyday people alike. But perhaps even more impressive is the story behind the brand that has been captured in many documentaries. Whether you’re a fan of the company or just curious to learn more about its roots, these five documentaries are must-sees! From Nike’s rise, to how New Balance has carved a niche in the athleisure industry, these films will give you an all-encompassing look at one of the most beloved and influential sneaker brands. So grab your popcorn, sit back, and immerse yourself in the world of New Balance.
1. How “Dad Shoes” Turned New Balance Into A $5 Billion Brand
Once upon a time, New Balance was simply known as the shoe of choice for dads across the US. But today, it has transformed into an in-demand fashion staple loved by everyone from Hailey Bieber to NBA star Kawhi Leonard. So how did New Balance go from being an afterthought to becoming one of the hottest brands out there?
2. The Origin of New Balance in Washington, DC
DC’s Shoe, an original documentary by Jacob Garibay, explores how the beloved culture of Washington, DC made New Balance sneakers a must-have item in the early 80s. Through exclusive interviews with natives of the city, this documentary seeks to uncover the stories behind why New Balance has become such an integral part of its identity.
3. Why Is New Balance So Popular Right Now?
Joe La Puma, Brendan Dunne, and Matt Welty have collaborated to bring you the Complex Sneakers Podcast. This week, they dive deep into New Balance’s renowned collaborations and how it has led to their sustained success in the lifestyle sneaker market. From Solebox to Concepts, Hanon to Burn Rubber, NB has been connecting with partners for over 15 years to create one-of-a-kind kicks.
4. NEW BALANCE – Inside the Factory Shoes
A documentary about the production of New Balance Shoes takes a deep dive into the factory and reveals how passionate workers create some of the finest footwear in the world. From selecting premium materials to creating eye-catching designs, this film provides an exclusive look at every step of the process. We get up close with experienced artisans as they craft high quality shoes that combine comfort and style. We meet the team behind the scenes, from designers and factory workers to engineers who make sure materials are just right for each shoe.
5. Things You Didn’t KnowAbout NEW BALANCE
New Balance has been making shoes for decades, but there’s more to the brand than meets the eye – and that’s why we’re going to let you in on some of their lesser-known facts. From how they got started to where they are now, these fascinating stories will give you a whole new perspective on this iconic brand.
6. The Weird Truth about New Balance 550
The New Balance 550 has become a symbol of style and status. After Aime Leon Dore’s re-release of the 1989 design, people were eager to get their hands on this sneaker. I was able to get my own pair and decided to cut it in half to investigate the materials used. To my surprise, the quality of leather exceeded all expectations.
7. how NEW BALANCE became the HOTTEST SNEAKER BRAND
The hottest sneaker brand in the game today is none other than New Balance. From its beginnings as a small, family-owned business to becoming an international footwear powerhouse, New Balance has risen on the backs of innovative design and quality craftsmanship.
8. NEW BALANCE Sneakers for 2023
2023 is almost here, and New Balance is ready to roll out their latest sneaker lineup. With a rich history in sportswear design and production, New Balance has been making sneakers since 1906. As technology advances and style trends evolve, the iconic brand continues to innovate and create must-have footwear that fit into any lifestyle.